Cryptocurrency.
Engineered,
not guessed.

Track record, not pitch deck.

FinDaS has been designing cryptocurrencies since 2018: supply, demand, utility, incentives, and valuation, architected before a single token is minted.

We deliver tokenomics whitepapers, Monte Carlo simulations, valuation models, and audits.

Tokenomics designed
200+
Raised by our clients
$1BN+
Projects advised
300+
Chains supported
All

What our clients actually say.

Hristo (FinDaS) is very knowledgeable and smart. But most of all he is a hard worker and an honest person. He helped me a lot and did it perfectly. I already recommended him to one of my peers.

Lior ZeleringCannabium

We were a startup trying to better understand tokenomics and put something professional on the market. FinDaS clearly understood our objectives and provided feedback with real-world examples of success across different models. Excellent work.

Michael KleinCEO, Fuel

Wow, what can we say about this chap? Exceptional work, brilliantly professional, and an absolute breeze to deal with. Hristo (FinDaS) did a fantastic job, and we were very happy with the results. He surpassed our expectations.

Johnny Huntington

Not your average cryptocurrency design.

01 / EXPERIENCE

Experience & expertise

Hundreds of cryptocurrencies designed and tested. We know which economic architectures work for which business model, pre- and post-launch.

02 / FOCUS

No conflicts of interest

Specialised tokenomics only. Full-service shops ship simpler, market-friendlier models at the expense of sustainability and utility.

03 / TEAM

No handovers

You meet our senior designers on the intro call. You ship with them through every deliverable. No juniors parachuted in later.

04 / VALUATION

Valuation-led approach

Most firms skip token valuation entirely. We put projected value front and centre. It's the blind spot that sinks most cryptocurrency designs.

05 / METHOD

Data-driven and bespoke

From a data-science background, we build bespoke models from data, not vibes. With continually refreshed research.

06 / HORIZON

Built to last

Designs that hold up across multiple market cycles. Sustainability first, not as a buzzword.

The designers who'll actually do the work.

No handovers, no juniors, no hand-off-and-vanish. You meet them on the intro call, you ship with them.

Hristo Piyankov, Lead Cryptocurrency Designer at FinDaS

Hristo Piyankov

Lead cryptocurrency designer

Hristo is one of the best-known cryptocurrency design experts in the industry. He is a top Web3 LinkedIn voice and a mentor in accelerators such as Brinc and HyperNest. Across 300+ token economies, Hristo has developed a methodology that combines Monte Carlo simulations, valuation modelling, and sustainability stress-testing to produce cryptocurrency designs that hold up long after launch.

Before crypto, Hristo spent 12+ years as an Analytics Director and Data Scientist in TradFi. That background underpins the quantitative rigour in every design he produces.

Diana Ilieva, Cryptocurrency Design Consultant at FinDaS

Diana Ilieva

Cryptocurrency design consultant

As a tokenomics consultant, Diana specialises in designing cryptocurrency economies that balance user incentives with long-term sustainability. Her work spans utility tokens, stablecoins, and real-world asset tokenization, always with bespoke models tailored to each project's business logic.

Diana comes from an IT background, reaching senior management and heading a team of 23 people. That gives her a strong operational lens on how tokenomics translates into real product decisions.

She has a MSc in Finance and Banking from the University of York and teaches a course in "Financial Markets and Cryptocurrency" at UNWE's Masters programme for "Cryptoeconomics".

Cryptocurrency design, in the open.

The questions we keep getting.

Can't find your answer below? Book a free intro call, we'll work through it with you, live.

01 What is cryptocurrency design? +
Cryptocurrency design is the process of building the economic architecture behind a token: how it generates and captures value, how supply is controlled, what incentives drive adoption, and how the system stays sustainable. It is the same discipline as tokenomics design, applied to any project issuing a digital asset.
02 What is the difference between cryptocurrency design and cryptocurrency development? +
Cryptocurrency design focuses on the economic model: supply, demand, incentives, valuation, and sustainability. Development is the technical implementation: smart contracts, blockchain deployment, protocol engineering. Design should always come before development, because the economic model dictates the technical requirements.
03 Why do cryptocurrency designs fail? +
The most common reasons are misaligned incentives, unsustainable inflation from token emissions, insufficient liquidity planning, and over-reliance on speculative demand. Many projects also copy tokenomics from successful projects without understanding why those models worked in a different context. FinDaS avoids these pitfalls by creating bespoke designs based on each project's specific business model.
04 How does FinDaS test a cryptocurrency design before launch? +
FinDaS uses Machinations to run Monte Carlo simulations: hundreds of randomised scenarios that stress-test the token economy under different market conditions. This reveals edge cases, identifies where the design might break, and allows adjustments before any real capital is at risk.
05 Does cryptocurrency design affect whether a token is classified as a security? +
The economic design can influence how regulators assess a token, but only a lawyer can make a definitive determination. A well-structured tokenomics design, with genuine utility and carefully designed monetary policies, can help minimise the risk. FinDaS also offers MiCA-aligned documentation for EU markets.
06 What deliverables does FinDaS provide for cryptocurrency design? +
A complete tokenomics whitepaper covering utility design, supply and demand modelling, allocations, vesting, monetary and fiscal policies, and token valuation. Where needed, the engagement also includes visual Monte Carlo simulations and a detailed audit scorecard. Book a call to discuss your project.

Bring your project to a real cryptocurrency designer.

Free, no obligation, no juniors. We'll answer every question about your cryptocurrency design and tell you candidly where the weak spots are.

Intro call · 30 min
Duration30 min
WithHristo or Diana
FormatVideo, any timezone
CostFree
Book your slot